---
title: "GEO - Sanjay Shankar M"
url: https://sanjayshankar.me/tag/geo/
site: Sanjay Shankar M
---

# GEO - Sanjay Shankar M

- [Google Preferred Sources: The Critical GEO Signal for 2026](https://sanjayshankar.me/google-preferred-sources-geo-guide/) — Google Preferred Sources: Google's new button lets readers pick your site in AI answers. Here is what it means for GEO and how to win it. (2026-08-21)
- [How GEO Works: The Mechanics of AI Visibility in 2026](https://sanjayshankar.me/how-geo-works-ai-visibility-mechanics/) — How GEO works under the hood: query fan-out, RAG retrieval, chunking, entity signals, and the citation factors that decide whether AI engines mention your brand. (2026-08-11)
- [How AI Search Engines Work: A Technical Guide for SEO](https://sanjayshankar.me/how-ai-search-engines-work-technical-guide/) — How AI search engines actually work under the hood: query fan-out, RAG retrieval, chunking, the search indexes behind ChatGPT, Gemini, Claude, and Perplexity. (2026-08-04)
- [Agentic SEO Services: What They Actually Include](https://sanjayshankar.me/agentic-seo-services-what-they-include/) — Agentic SEO services should include 4 verifiable capabilities. Here is what to look for and how to tell real agentic SEO from rebranded retainers. (2026-07-28)
- [GEO vs AEO vs Agentic SEO: 3 Critical Differences Explained](https://sanjayshankar.me/geo-vs-aeo-vs-agentic-seo/) — GEO vs AEO vs Agentic SEO are three different concepts. Learn what each one means, how they differ, and which one your team should prioritize first. (2026-07-15)
- [llms.txt Guide: What It Is and How to Create One](https://sanjayshankar.me/llms-txt-guide-ai-crawler-optimization/) — Learn llms.txt guide, how it helps AI systems understand your site, and step-by-step instructions to create one for WordPress, Shopify, or any CMS. (2026-07-09)
- [GEO Tracking Experiment: 30 Days Across 4 AI Engines](https://sanjayshankar.me/geo-tracking-brand-across-ai-engines-30-days/) — Proven GEO tracking experiment across ChatGPT, Claude, Gemini, and Perplexity. Real data reveals how each AI cites brands differently. (2026-07-06)
- [Agentic SEO: Why Rankings Are No Longer Enough in the Age of AI Search](https://sanjayshankar.me/agentic-seo-ai-search-2026/) — Agentic SEO connects AI visibility tracking, automated execution, and human collaboration into a single operating system for modern search. (2026-06-18)
- [We Ran a Market Simulation On Our Own Product – Here’s What 19 AI Agents Predicted About visibility.so](https://sanjayshankar.me/ai-market-simulation-visibility-so-validation/) — We ran 19 AI agents through a market simulation for visibility.so. Here's what they predicted about pricing, adoption, and objections - and what we're building next. (2026-06-15)